RFID Executive Roundtable

 Podcast Library

Making the Business Case
RFID is still undergoing a rocky transition from broad theoretical applications to real-world practicality. The technology offers enormous potential and benefits, but it's still surrounded by unrealistic expectations. Users must first make sure the technology suits their needs in ways that generate a worthwhile return on investment.
 
Getting Management Buy-In
Any RFID deployment must receive the input and buy-in from business unit directors who are non-technologists. Winning over stakeholders helps to manage expectations and ensure success down the road. RFID must be a holistic endeavor that's embedded in all processes, a goal that requires the cooperation of decision-makers from throughout the enterprise.
 
Pushing the Technological Envelope
RFID is not merely about reading sheer volumes of data; interpreting that data is important.  An RFID system must include sufficient tools and applications to provide an analytical overlay, to make sense of the data in real time. RFID is stretching technological boundaries, as researchers and solution providers devise new algorithms to accommodate complex events processing.
 
It's Not Just About Retail
A common misperception is that RFID is mostly applicable to retail, but this niche only scratches the surface of the technology's capabilities. An examination of RFID's pervasiveness and effectiveness in key vertical markets, including pharmaceuticals, automotive manufacturing, the military, agribusiness, and transportation.
 
The Fight Against Terrorism
The Pentagon is exploring new technologies - including RFID - as part of its effort to shed anachronistic Cold War armaments. UAVs, reconnaissance drones, and a slate of 21st century weapons systems require sensors and wireless capabilities exemplified by RFID. These systems already are proving their mettle in Afghanistan and Iraq. A look at RFID's growing military role.
 

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